the power of soft diplomacy

The Power of Soft Diplomacy


August, 2020

The United Arab Emirates Office of Cultural Diplomacy hosted a virtual panel discussion on former United States Chief of Protocol, Capricia Marshall’s new book, “Protocol: The Power of Diplomacy.” Marshall joined HE Zaki Nusseibeh, UAE Minister of State HE Shihab Al Faheem, Assistant Undersecretary for Protocol Affairs at the UAE Ministry of Foreign Affairs and International Cooperation, and Dana Al Marashi, Head of Cultural Diplomacy at the UAE Embassy in Washington, DC, to discuss the critical role of diplomacy and building cultural understanding.

 The group exchanged experiences, anecdotes and extensive knowledge on how soft and smart diplomacy plays a critical role in paving the way to stronger bilateral relations between countries and building meaningful and lasting friendships.

Marshall spoke highly of her experiences working with Ambassador Yousef Al Otaiba, attending Iftars at the Embassy in Washington and work trips to the UAE. HE Nusseibeh spoke of the early days in the UAE, and the importance H.H. Sheikh Zayed placed on protocol.

Protocol Book